Real-World Evidence & Data

Tools, knowledge and expertise for real-world evidence

Evidence Mastery brings together AI modules for every step of an RWE study, a complete learning curriculum, and direct engagement with Dr Massoud Toussi, MD, PhD, MBA.

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EvidenceAi™ Suite

AI modules from study concept to manuscript and dossier review.

Build your study ↓
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Learn

Books, audio course, video playlists and an executive masterclass.

Master the discipline ↓
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Engage

Corporate training, keynotes, scientific advisory and board roles.

Work with Dr Toussi ↓
EvidenceAi™ Suite

Your RWE study, drafted in hours instead of weeks

Guideline-grounded AI modules that take a study from idea to protocol, SAP, code, report and manuscript — each output feeding the next, with your expertise in the loop.

13AI modules across the full RWE lifecycle
99%faster to a polished first draft
98%cheaper than traditional outsourcing
9.5/10pilot satisfaction vs. human expert = 5
The RWE study pipeline
HARPER · GVP VIII · ICH E9(R1)
Development
ProtocolAi™ SAPAi™ CodeAi™ DataAi™ · soon AnalyzeAi™ · soon
Details, sample outputs, pilot results and credit costs on the Suite page →
Learn · The Academy

A complete curriculum for real-world evidence

From foundational principles to advanced causal methods — in print, in audio, on video and in person.

Explore the Academy →
Engage · Work with Dr Toussi

Training, speaking & advisory

Twenty years of RWE leadership across pharma, CROs and regulators — now available to your team through education and scientific advisory.

VP RWE, UBCex-Cytel · IQVIAMD, PhD, MBA50+ publications
🏫Corporate trainingBespoke programmes for pharma, CRO, regulatory and HTA teams — EN/FR.
🎤Keynote speakingConferences, symposia and corporate events on RWE science and strategy.
🔬Scientific advisorySABs, DMCs, protocol review and methodological oversight.
🏢Board rolesNon-executive and governance roles in health data and digital health.

One account. Tools, courses and resources.

Create your free account to start with the EvidenceAi™ Suite and access your courses in one place.